A well designed corporate video content marketing strategy can give your business an advantage by building a relationship with potential customers before they even approach you. The first step is to win your audience’s interest, and prompt them want to learn more. Whether the content marketing is delivered through your company’s website, Facebook, YouTube, Instagram, […]
Tips
Writing a “How-to” explainer video
An explainer video can take the hard work out of explaining what you do and what your company has to offer. It has to be brief, but cover all the important information your viewers need to know. A good “explainer” video can serve several purposes for your company. It can give someone interested in your services […]
Improve your Social Media With Video
If you are using social media to market your company, which you really should be, it is wise to tailor your video productions to make the most of the strengths and quirks of each channel. Here are a few things you should know. YouTube YouTube is by far the biggest video sharing site in the […]
What to do When Your Corporate Video Isn’t Working
There’s nothing more disheartening than putting your heart and soul and your budget into a corporate video project only to have it disappear without a trace. Here’s how you can learn from some common video mistakes: If you’ve ever created a corporate video that didn’t quite get the response or the outcome you’d hoped for, […]
